Miny Brandbook

Brandbook

Miny’s brand guidelines are for everyone creating content and materials for the Miny brand.

Consistent visual and communications execution builds a recognizable, inspiring, and delightful Miny brand across all channels – in-store, online, and on packaging.

Brand guidelines content

  • slogan, story, values
  • tone of voice and examples
  • guidelines for writing content

Graphic guidelines content

  • logo, colors, typography, and imagery
  • graphic elements and examples
  • guidelines for packaging design